Parents accuse the company of using sexually suggestive language in its marketing, leading it to remove the content.

In February 2026, a rumor spread widely that Frida Baby, a company that makes products for babies and postpartum care, used ...

Familiar tactics no longer guarantee results, forcing teams to rethink not just how they execute, but how they define ...

Funding announcements and expansion milestones are often treated as endpoints. From a marketing standpoint, they're stress ...

Entrepreneurs know they’re in a war for customer attention, so they’re spending more to get it.

Social media marketing is shifting to niche platforms, short-form video, influencer partnerships and AI tools — demanding agility and authenticity from brands.

Let’s get this out of the way: We constantly live in uncertain times. Periods of tranquility are actually an aberration, if not an illusion. The relationship between marketing budgets and economic ...

Burberry is under pressure to quickly get back on track after almost a decade of lukewarm performance. This week, the brand revealed that its revenue for the year ended 31 March 2025 fell 15 per cent ...

Explore how companies use bundling to sell multiple products or services as a unit at a discount, boosting sales while ...

And now is the time for marketing leaders to expand their existing skill set and develop their AI intuition—when to use it, when to lose it—to make the most of AI’s transformative power and deliver ...

In 2026, influencer marketing budgets are set to grow for another year running. But best practices are evolving, as one-off, pay-to-post influencer deals fail to cut through the noise. Instead, ...

Explore promotions in career advancements, marketing campaigns, and investment strategies. Learn how promotions boost careers ...