Ecommerce isn’t just a new category for online advertising. It’s changing how online advertising works. The first generation of online ad metrics was all about measuring the impact of the ad itself: ...

E-commerce emerged as the growth engine of 2025, posting the highest market growth with ad spends up 40.8% year-on-year and ...

The AdExchanger Commerce Media Newsletter often gets into the weeds on how retail media and programmatic ecommerce works. Sometimes, though, the category needs a macro-level perspective. That’s why ...

The Scale Performance boosts conversions and ROI on ad spend through expert ecommerce performance marketing for ...

Analysis of 57 retail accounts reveals automated campaigns now dominate Google Ads budgets while traditional Shopping ...

AICommerce, founded by Peter Szabo, offers a smarter approach to e-commerce marketing by combining AI tools, expert strategy, and structured systems. Rather than chasing quick wins, the company builds ...

AppLovin Corporation (NASDAQ:APP) ranks among the most promising QQQ stocks according to hedge funds. Evercore ISI began ...

There is no denying it, mobile is the new norm. Two in three American adults own a smartphone. Tablet users will surpass one billion worldwide this year. The average person spends more time on their ...

Ecommerce ad spending in the United States jumped from $4.8 million the week of Feb. 17 to $9.6 million the week of March 9. The MediaRadar data, released Friday, analyzes advertising spend across ...

Amazon shares sank more than 9% in after-hours trading on Thursday as the tech and e-commerce giant reported mixed results ...

Several DTC ecommerce advertisers are doing admirably well with Facebook Ads. But I don’t think any brand should depend on a single marketing platform. I’ve written before about how to bring winning ...

ST. PETERSBURG, Fla.--(BUSINESS WIRE)--CitrusAd adds another major grocery retailer to its growing ecommerce ad network. Price Chopper, headquartered in Overland Park, Kansas, with 52 locally owned ...