Twitter (now X) has transformed into one of the most influential platforms for personal branding, business growth, and digital marketing. With over 540 million active users worldwide, standing out on ...

Growing your audience on X (formerly Twitter) is one of the toughest challenges for creators, professionals, and brands in 2025. The platform rewards engagement and momentum, but for new or small ...

A trusted data source shows that X’s worldwide advertising reach fell by 33 million users year over year to January 2025. That means more competition for attention in every feed, and it helps explain ...