Add Yahoo as a preferred source to see more of our stories on Google. Trivago. Hotel booking service Trivago has unveiled a brand new visual identity, complete with a new wordmark, a cute illustrated ...

There will be many struggling companies that will be watching this Trivago experiment to go really big in brand advertising. Is a second time the charm? In fact, from 2015-2019, the Germany-based ...

Brands such as Poppi and Urban Outfitters are doubling down on their college marketing efforts this year. Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV ...